Christy
Angel Diva
This was in the local (SV/Ketchum) paper this week, regarding SV Co's (non) participation in the Ikon Pass program. I find it pretty funny. We don't want to associate with that Aspen riffraff!
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https://www.mtexpress.com/news/sun_...cle_ce15d264-0799-11e8-9f04-23bb6adfd7ef.html
Skiers and snowboarders won’t find Sun Valley Resort on the Ikon Pass list, and that’s just fine with resort General Manager Tim Silva. Silva said Wednesday that caution is necessary when it comes to deciding how to affiliate the Sun Valley brand...
Silva spoke at a Sun Valley Air Service Board meeting, which was held at Hailey City Hall on Wednesday afternoon. Sun Valley Mayor Peter Hendricks quizzed Silva as to why Sun Valley was not included in the Ikon Pass.
“It’s something we should weigh very, very carefully,” Silva said. “We have to be very careful about who we associate with. Getting that just right is very important.”
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https://www.mtexpress.com/news/sun_...cle_ce15d264-0799-11e8-9f04-23bb6adfd7ef.html
Skiers and snowboarders won’t find Sun Valley Resort on the Ikon Pass list, and that’s just fine with resort General Manager Tim Silva. Silva said Wednesday that caution is necessary when it comes to deciding how to affiliate the Sun Valley brand...
Silva spoke at a Sun Valley Air Service Board meeting, which was held at Hailey City Hall on Wednesday afternoon. Sun Valley Mayor Peter Hendricks quizzed Silva as to why Sun Valley was not included in the Ikon Pass.
“It’s something we should weigh very, very carefully,” Silva said. “We have to be very careful about who we associate with. Getting that just right is very important.”